Archive for April, 2011

Baffin Babes

sohlson posted this Thursday, April 28th, 2011

As you know, we’re a proud sponsor of Mountainfilm, a four-day, six-senses experience of art, adventure, culture and the environment that happens on Memorial Day weekend in gorgeous Telluride, Colorado.

The amazing Baffin Babes are featured at this year’s Mountainfilm.  In case you’ve never heard of them, the Baffin Babes are four Scandinavian women who skied 1,200 kilometers across Baffin Island in the Canadian Arctic.  Their adventure faced them with everything from 40 below weather to hanging with polar bears.  Read on for an excerpt from their exclusive interview with Mountainfilm:

-It says on the sponsor section of your website that you had 21 kg [about 46 pounds] of chocolate with you on your expedition. Is that true? What else did you eat?

I think it was almost 32 kg of chocolate, too little if you ask Vera and Kristin who are true chocolate lovers! We had built up a fat reserve before, but of course still needed lost of calories out there each day. In the morning we had 4 dl of oatmeal for each person, added oil and nuts, that’s a huge portion! During the day we had a 100 grams of chocolate, 100 grams of nuts, 2 protein power bars, and 2 liters of warm liquid, which we portioned out during the day. For dinner we had a double portion of freeze dried food and added oil, to get enough calories. But you always wish you had more food!

-After such an expedition, “normal” life must be quite different. How do you stay active and adventurous?

Coming back to civilization after 3 months out was a real shock, I stepped out of the bus at the central station and needed to pee, for a short second I was on my way to just drag my pants down, then I realized I was in town. So I looked for a toilet, but there you had to pay and I had no money, so I went to the cash machine and couldn’t remember the pin numbers for my Visa card and my cell phone. On the way to my apartment I jumped on the wrong tram 4 times before I found my way and it felt like everything moved so fast while I were moving in slow motion, and once at the door to my apartment I hadn’t got any keys to get in! But being outdoors and active is a normal way of living for me. I set up my life in order to have as much time as possible to be outdoors and do what a love. In summer I live up north in Norway to be able to go climbing, kayaking, and then in winter I move to the mountains to be able to go skiing everyday. I think the trick is not to get locked up with too much work, and set times. And adventures don’t need to be long expeditions, you can have lots of adventures in your everyday life.

Regarding everyday adventure, these are some women after our own hearts. To learn more about the awesome Baffin Babes, check out their website.

Also, we simply can’t say enough good things about Mountainfilm festival experience.  To learn more about it, check out their website.

Tuesday Toad Profile: Mai

sohlson posted this Wednesday, April 27th, 2011

It’s our Tuesday Toad Profile.  Except it’s Wednesday.  No worries, because Mai is just as awesome today as she was yesterday. And that’s pretty darn awesome.  For one thing, she bakes amazing confections which she shares with the whole office.  For another, she makes beautiful jewelry in her spare time. And also, when you least expect it, she’ll pipe up and say something hilarious. Which becomes even funnier because she is usually very quiet. And she makes toast every morning around the same time.  Which makes us all crave toast.

Name/Nickname: Zobes, Maitai, MioMyo

Job: Product anything

Favorite Meal Ever – Everything @ Haliimaile Maui

Fave Toad Product – Anything with Tango fabric

Where’s the next place you’d like to visit? – Italy, Machu Picchu

Preferences:

  • Surf/Ski: Surf
  • Cat/Dog: Cat & Dog
  • Soul Patch/Full Beard: Soul patch
  • Salty/Sweet: Salt & Sweet
  • Sunrise/Sunset: Sunset
  • Water/Mountains: Water
  • Milk or Dark Chocolate: Milk &Dark Chocolate
  • Bike/Car: Bike
  • Yoga/Run: Yoga

Heal the Bay

sohlson posted this Thursday, April 21st, 2011

When one of us at HT headquarters needs to keep it real, get centered or clear our heads for a few minutes during the work day, all we have to do is cross the street to the beach.  Nothing’s better for bringing a little perspective to a day that runs on caffeine and deadlines.

It’s, therefore, our responsibility to help heal and preserve that which makes us… us. Starting today (4/21/11) until the Summer Solstice (6/21/11), we’ll donate $1 for each new fan we get on our Facebook page to the amazing non-profit, Heal the Bay.

Thanks for your support.  To become a Facebook fan, click here.

Tuesday Toad Profile: Sunny

sohlson posted this Tuesday, April 19th, 2011

It’d be impossible to not love Sunny.  He’s kind.  He’s soft spoken.  He’s got the most beautiful family.  And he cuts the checks for our travel expense reimbursements.

Name: Sunny

Job: Play with numbers

What do you do for fun? Play, watch movie and spend time with family

Favorite meal? Momo: Nepalese dumplings filled with minced chicken and vegetable, spices and herbs, then steamed (f.y.i.: Sunny and the rest of our finance department make the best momos on the west coast. For real.)

Favorite Toad product? Weldon shirt – 100% organic cotton and Hangover fleece pants

Next place like you’d like to visit? Sagarmatha (goddess of the sky)

Preferences:

dog/cat: dog

salty/sweet: salty

sunrise/sunset: sunrise

water/mountains: mountains

yoga/run: bike, run

Live Toadally

sohlson posted this Monday, April 18th, 2011

What are your criteria for a well-lived life?  We think it can be summed up in three sentences:  Find Fun.  Do Good.  Be Comfortable.  To us, this is what everyday adventure is all about, and we Toads live for it.

Find Fun:  Who wants to wait until the weekend to have fun?  Simple, daily pleasures – like gathering ‘round the lunch table for grilled cheese sandwiches or the way the world looks from a bike – make us pretty happy.  What simple things do you do every day that put a smile on your face?

Do Good:  We buy local as much as possible, use environmentally and socially informed business practices and close down the office for an afternoon every couple months to do a beach clean up. None of these equal hard-core activism (it’s not our style), but they do add up to daily choices that support the things we love.  So tell us… what social and environmental issues are close to your heart, and how do you support them?

Be Comfortable: Comfort inside your own skin.  Nothing like it, is there?  What gives you comfort?  For us it’s finding the sweet spot between work and play.  It’s good friends, good dogs and getting outside for a couple of hours every day.  And, of course, it’s wearing clothes that feel great.

Consider this your invitation to join the conversation and tell us how you Live Toadally.

Tuesday Toad Profile: David

sohlson posted this Tuesday, April 12th, 2011

Some things David neglected to say in the interview below but are true nevertheless:  He claims to love tank tops – but he never wears them. He makes great tamales. He’ll help you move if you ask him nicely.

Name/Nickname: David/Double D
Job: Herding cats…or anything else you need me to do

What do you do for fun?: Surf, jiu jitsu, photography…and recently working on my new home.
Three people you’d like to invite for dinner (alive or dead): My two Grandpas whom I never met… and Marilyn Monroe.
Next place to visit: Anywhere I can get to…but would love to see Machu Picchu, Himalayas or anywhere with soft sand and good waves.

Preferences:

Surf/Ski: Surf
Dog/Cat: Dog
Beard/Soul Patch: Beard (duh)
Salty/Sweet: Salty
Sunrise/Sunset: Sunrise if I’m surfing/sunset if I’m drinking
Water/Mountains: Water
Milk Chocolate/Dark Chocolate: Eh…either or…not huge on either
Bike/Car: Bike when I don’t have to carry anything…other than that, it’s the truck
Yoga/Run: Yoga

Grilled Cheese

sohlson posted this Wednesday, April 6th, 2011

The entire month of April is considered a high holiday here at Toad Headquarters.  Why?  Because it’s National Grilled Cheese Month! This year marks our second annual inner-office grilled cheese-off.

How the competition works: each department brings a Panini machine and fixings for one, awesome grilled cheese recipe.  Magic ensues.  Samples get passed around. Votes are cast.

It was a close race. This year’s winner – Team PDX – came from up north.  Our Portland marketing crew, who may or may not have timed their trip to the Santa Barbara office to orchestrate a complete and total grilled cheese smack-down, brought the serious gourmand vibe with this recipe:

 

Ingredients:

 

  • Rustic Italian bread
  • Handful of hazelnuts
  • Port Salut cheese
  • Cheddar-Gruyere cheese
  • Apple-cranberry butter
  • Olive oil
  • Fresh rosemary

 

 

Method:

  • Crush hazelnuts into fine pieces
  • Brush olive oil onto outside of each piece of bread
  • Liberally spread apple-cranberry chutney on inside of one piece of bread
  • Layer Port Salut cheese, diced rosemary and Cheddar-Gruyere cheese
  • Close sandwich and press outside of each piece into the crushed hazelnuts
  • Grill to golden, gooey perfection!

Now it’s your turn: Comment on this post by 4/29/11 with your own grilled cheese recipe.  We’ll pick the one we love best. Criteria includes taste, texture and inventiveness.  The winner gets $150 in Horny Toad clothing!

Tuesday Toad Profile: Kelly

sohlson posted this Tuesday, April 5th, 2011

We’re beginning a series of weekly profiles on Toad employees and decided to kick it off with Kelly.  Because in seven weeks she’ll be home with her new baby and won’t have time for this kind of thing.  Enjoy!

Name: Given name is Kathryn Helen Matt, although I’ve always been called Kelly (I was named after the dog across the street and my parents cleverly disguised this fact by using my grandmother’s and aunt’s names on my birth certificate).   I have now adopted Milazzo (which serves not only as a tribute to my husband and the Milazzo family but plays well to my roots in Utica NY which has no shortage of good Italians).

Job: They call it operations, the job ultimately entails doing whatever no one else wants to do.  Definitely not design, marketing, creative services or sales.  So what does that leave?  Surprisingly a lot!  Inventory, reporting, production, logistics, warehousing, IT, HR…those kind of things!

What do you do for fun? This is an interesting question at this point in my life.  We’re expecting our first baby in May and while you certainly hear that kids change your life you generally assume this is after they’re born.  I am now clear, this starts to happen far before your child is actually in your arms.  In general, I love being active but have been instructed to take it easy and not to fall down.  Yes very general and questionably limiting.  While I try to put the doctor’s recommendation in perspective with 7 weeks to go mountain biking, surfing and skiing seem to be off the list for the time being.  So I’ve taken to hiking at a pace that requires great conversation for anyone else to enjoy, beach walks and prenatal yoga (which tends to be more talking and lying down than yoga, but fun all the same).

Favorite meal ever? I pretty much live for food so this is a hard question.  If I could head anywhere for dinner tonight I think I’d make my way to Trio in Jackson Hole and order their buffalo burger served with waffle fries and a side of blue cheese fondue.  With that said, I love eating in or out so let me know if you have a great recipe or restaurant recommendation.

Which do you prefer?

  • Surf/ski ~ Moving from Jackson hole to Santa Barbara this is a hard question but I think I’d have to still say ski. 
  • Cat/Dog ~ It’s all about personality as far as I’m concerned but with that said I’ve probably met more dogs with a great personality than cats.
  • Soul patch/Full beard ~ Hmmm, hard question…on the right person, soul patch
  • Salty/Sweet ~ I used to be hands down a salty person but this pregnancy thing has given me full insight to what it means to have a sweet tooth.
  • Sunrise/Sunset~ Given sunrise is an unusual occurrence for me that is usually associated with a great night and probably a missed day, I’d have to go with sunset.
  • Water/Mountains ~ Does water in the mountains count?
  • Milk Chocolate/Dark Chocolate ~ While I’ve been accused of being a bit low brow for not loving dark chocolate, it’s not changing my opinion…milk chocolate hands down.
  • Bike/Car ~ It would be a shame to not take a moment to pay homage to the 1994 Saturn that I had for 15 years, but now that is done, I would have to say bike.

Infamous T-Shirt Bandit Finally Thwarted

sohlson posted this Friday, April 1st, 2011

SANTA BARBARA — It has become the most tantalizing t-shirt heist story in the world.

In the middle of the day on March 21, 2011 a thief walked into the Horny Toad Headquarters in Santa Barbara, California disguised as a pizza delivery guy.  He silenced the office’s crack canine security system with what is believed to be peanut butter flavored biscuits.  Horny Toad’s human employees claim to have “not paid much attention since the Ops department is always ordering pizza.” For the next 10 minutes, the thief sauntered around Toad headquarters, stuffing his backpack and neoprene pizza warmer sleeve with t-shirts, including such popular styles as the Allusion, the Peter and the Alibi.

By the time he disappeared, he would be credited with the largest t-shirt theft in history, making off with upward of $297 USD in loot far too hot to sell.

Now, over a week later, investigators say the alleged thief is safely behind bars, thanks to the quick work of three women, a giant sling shot and a couple of water balloons.

“I just pictured the thief waking up the next morning and looking in the papers and saying, ‘I just pulled off the largest t-shirt theft in history,’” says one of the women, who wishes to remain nameless.  “And that’s just not cool.  Not cool at all.”

April 1, 2011